This post is a follow-up to something from the other day in which we looked at how you can increase the amount of fans who open your emails.
In that post we talked about the idea of following up with the people who did not read your message and offering them another chance to do so.
Well yesterday afternoon I got a comment from Jon Gomm who asked how you can figure out which email subscribers missed the message.
The video below covers that point. I use Aweber for my email so I’m going to show you how to do it with that, but if you use a different provider hopefully it has a similar feature.
If not you can get my test drive for Aweber below the video and see if you like it.
By the way…I’ve been listening to Jon’s guitar skills all afternoon and am really enjoying his stuff, you should take a look at his YouTube page.
He’s an example of how being shockingly good can make music marketing much more straight forward.
- Chris
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Tags: Email Music Marketing, Which Fans Haven't Opened Your Emails
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