One of my heroes shows you how he runs his music career…

Jonathan Coulton made $500,000 last year as a DIY musician, and in the post below he pulls back the curtain and shows you how it’s done.

You really don’t want to miss this…

Jonathan says, “Here are some things I do differently from some other artists: I own all my music 100%, which means I have complete control over how I sell it (or not). I can give it away, I can bundle it on a USB key or in a zip file, I can allow people to make and post music videos, and I don’t have to deal with lawyers or labels to do any of that. I also get all the profits. During Thing a Week I released every single weekly song that I wrote for free, whether they were good or not, without worrying about whether people would buy them (though I hoped they would). I am extremely public about my creative process, hopes and fears, victories and failures. I communicate directly with fans as often as I can without letting it become my full-time job. I’ve never made a music video. I have extremely low overhead. Most of my sales are digital, which means there are almost no distribution costs.”

Read more: Jonathan Coulton On His Business Model & How Now Is Best Time Ever To Be A Musician

Enjoy,

- Chris

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